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Influence.
Why would you
actually want that?

Admittedly, influence can be a tricky concept. Some people think of power or manipulation. Others see it as something you cannot learn, but simply have naturally.

At The Influence Company, we look at it differently. We see influence as something positive. We consider it behaviour that you can use consciously to shape situations in a constructive way, without putting relationships under pressure.

Or, as one participant once put it nicely: “Getting things done.” And that is definitely something you can learn.

Positive influence is about impact

  • we
  • asking questions
  • dialogue
  • right and wrong
  • creating agreement
  • working with people
  • showing appreciation
  • expecting feedback
  • getting people on board by genuinely connecting with them
  • trusting collaboration to get things done

Negative influence is about power

  • me versus you
  • demands
  • monologue
  • right or wrong
  • being right
  • using people
  • demanding appreciation
  • not tolerating feedback
  • getting people on board by applying pressure
  • trusting authority to get things done

Influencing behaviour in practice

Nice, all that theory. But what can you actually do with it? Well, where do we start?

We see influential people as a Swiss army knife: they have the right tool at hand for every situation. Thanks to that versatility and adaptability, they achieve their goals without damaging their relationships. Quite the opposite.

Influence has everything to do with insight into your own behaviour, so it also requires a fair amount of self-reflection. In essence, we teach you how to be your most effective self. And that is not only useful at work.

Ultimately, it is about creating positive change. The goal: to keep growing and developing. As an employee, employer or colleague. And as a person.

Training Inzicht in invloed

Get more done with less effort

Influential people take responsibility for what they want and are able to inspire and bring others along with them. They understand their own behaviour and are flexible. As a result, they get much more done with less effort.

The great thing about positive influence is that you can learn it. We do this using the Influence Model®, the foundation of all our training programmes.